Since ‘opening up’ about my own mental health challenges I have had some amazing meetings and conversations about mental health, diversity and wellbeing in the workplace.
Interestingly, I naively thought that not a lot was being done to raise the subject of mental health in the workplace specifically, so I set about wanting to change that.
It turns out however, it is one of the hottest topics out there at the moment. I kid you not, everyone is talking about it, and there are quite literally hundreds, if not thousands of initiatives running simultaneously!
So why didn’t I know this? Why did an HR professional who has 30+ years experience of mental health, 25+ years business experience, spoken at countless HR and Resourcing conferences and got a pretty cool sized network, not know there was a tonne of initiatives and stuff out there already?
I found out about it all because I got interested in the space (for obvious reasons) and started asking questions about it! I went on the look-out for it, it didn’t find me; someone these initiatives are designed to target and reach out to!
I suppose I also spent my whole career hiding my mental health experience for fear of potential discrimination, so maybe I was just naturally blind to it all.
Anyhoooo, if mental health awareness raising hasn’t been tremendously overt in recent years, due to it, and the conversation, existing internally and within closed groups, that my friends is a changing!
I will be running a conference, it’s my calling, but there are many others already in my diary plus all kinds of meetings and events. So this is getting sorted, but what about other ways of getting the mental health and wellbeing message out there.
Are companies using their approach to wellbeing in their employer brand, EVP, job descriptions and job adverts? I hope so, because when you advertise a product to consumers you market/sell the characteristics, features, benefits and overall experience that ownership of that product brings. Jobs are products and candidates are consumers in my opinion, (https://www.linkedin.com/pulse/jobs-products-candidates-consumers-colin-minto?trk=mp-author-card) and consumers are people in this instance.
People want to feel safe, comfortable, valued, excited, rewarded, happy and many other things in the workplace, and I can’t see or think of any other messaging that speaks to this more than a company’s commitment to the wellbeing of its employees.
So take a look at your latest job adverts, job descriptions, content on your career site etc. and see just how much wellbeing confirmation and celebration you can find! Maybe there’s room for more, given it’s what people want to see……
As always, happy to chat about mental health awareness and end to end digital attraction and resourcing strategy on +44 (0)7887 480142 and email@example.com.
All the best.