Your retention strategy is more important than your attraction strategy!

People are leaving your organisation, or gearing up to, because;

  • better opportunities are being offered to them,
  • they are unhappy with the commute / business travel requirements,
  • your business lacks purpose and cause,
  • they don’t respect their boss!

FACT!

People want to;

  • be paid well,
  • have a reasonable commute and business travel regime,
  • work for a business and leaders they can be proud of,
  • have a boss that is fair and supports them!

These are the proven top four. Now sit back, clear your mind and think of everything else that you personally covet, and if they don’t fit into the above you are thinking of the five and onwards that are extremely important but in general are not top of the leader board.

So if you can;

  • pay commensurate to the effort someone gives you,
  • consider and react to the challenges people have commuting and travelling for business,
  • clearly articulate and communicate what you stand for as a business and aim to achieve,
  • ensure everyone treats everyone else fairly and equitably…

…you will have a better than average retention rate!

Better still you will have some amazing;

  • employer brand messaging,
  • EVP components,
  • ratings on Glassdoor and Indeed,
  • positive brand virility across LinkedIn, Facebook, Twitter etc.
  • brand advocates recommending brilliant people to work for you.

CAUTION!

It doesn’t work the other way round, hence your retention strategy being more important than your attraction strategy!!!!!

You can spend all the money in the world on;

  • strategic workforce planning,
  • marketing your business and jobs,
  • state of the art digital, recruitment and HR technology,
  • the world’s leading attraction channels,
  • an award winning social media presence,
  • the slickest recruitment process,
  • an outstanding onboarding experience…

…BUT if the actual employment experience doesn’t live up to your front end attraction experience and what you sell to candidates, you will get found out!

At best you can expect sub-optimal productivity from new hires until they leave.

At worst you can expect new hires to leave immediately, thus wasting all the time, effort and resource attracting them in the first place!

I’m concerned about the amount of people confirming retention issues to me when we have arguably one of the biggest changes in the labour market looming in the form of whatever Brexit brings us.

A diminishing labour pool due to reduced immigration, and growth, yes growth, after Brexit day, because let’s be honest the Government and Bank of England will jump in with fiscal stimulus if things start to go South; means increased competition for less available talent.

You must retain your most important asset, and develop your most important asset, which will in turn help you attract more of your most important asset, and put your business in a much better position than most in the run up to, and aftermath of, 29th March 2019!

The majority response I have had from my last post “Is your Resourcing / Talent Strategy Brexit proofed”? was from people suggesting employers will leave things too late (just like GDPR two said) so let’s please prove them wrong.

If you need any help with any of this, you know where I am, but remember time is running out and there is only one me! Thank goodness I hear some cry!

All the best.

Colin.

colin.minto@bigideatalent.com
+44 (0)7887 480142
www.linkedin.com/in/colinminto

Is your Resourcing / Talent Strategy Brexit proofed?

It’s coming and will be upon us faster than you think. As things stand, the UK will depart the European Union on 29 March 2019. That’s just 10 months, and allowing for Bank Holidays, it means approximately 200 business days to assess if your talent acquisition, optimisation and retention effort will stand up to whatever Brexit throws at us, and evolve it if it won’t!

With many businesses already reporting recruitment challenges due to reduced immigration, no crystal ball to confirm whether or not the UK will fall or stand tall after Brexit and increasing reports of retention issues amongst millennial, diverse and established employee groups; smart leaders are acting fast to sure things up.

If you are not already excellent at demand planning, best people attraction, the selection process, equipping hires for success, managing employee experience and retaining employee commitment;  the basis for, and pillars of, the Six Pillar Talent Lifecycle Model, you might want to take action quickly to be optimal by Brexit day!

Why quickly? Auditing your existing end to end resourcing, talent optimisation and retention solutions and processes against the Six Pillar Talent Lifecycle Model, to identify which of the three components of excellence in each pillar are optimum, in need of evolution or at worst missing, takes 20 business days.

So let’s say a month. You will need at least three months (and that’s pushing it) to implement the recommendations from the audit. Let’s assume this is the case and if you leave it to the last minute to complete the audit, this means January, February and March 2019. So there are only really seven months left to get your audit in! Take into account August and December are predominantly lean months for project progress, and you are left with just five months, starting from June 2018 (Friday next week is the 1st) to get your audit in!

Some will say this might not be the case because UK will have a transition period. Some will say they have tasked someone internally to focus on this already and an experienced and totally independent third party pair of eyes is an unnecessary cost. Some will say this is Brexit scaremongering. That’s fine, I personally wouldn’t take the risk and if I was back in a Group Head of Resourcing role, I would have audited straight after the referendum.

I’ve been round the block a few times, looking at resourcing from every direction, outside and inside of some of the largest companies in the world, and I have every scar imaginable. So to those that do say any of these things, I wish them good luck.

To everyone else out there, that may not have started optimising their resourcing and talent strategy ahead of Brexit, I am taking just five bookings to run audits on a first come first serve basis. I’ve highlighted why it can only be five above, so that’s five audits for five smart leaders before the Brexit button is pressed and whatever awaits us plays out.

If you want to be one of the five and ensure your resourcing and talent strategy is optimised and Brexit proofed, please contact me ASAP. Unfortunately, once I’m booked, I’m booked!

All the very best.

Colin.

What if Brexit is Brilliant!

Whilst on a call getting to know my new industry friend Kate Temple-Brown, who does wonderful work supporting businesses optimise their Apprenticeship Levy, we talked about the workplace ecosystems that Apprentices ultimately land in when they start work, and how simple interventions to reduce stress by improving environments, conditions, behaviours and treatments, can demonstrably increase initial and ongoing engagement, employer brand affinity, productivity and retention!

Unfortunately some organisations don’t get this quite right, something Kate and I will be working on together with clients, and we continued our conversation surrounding the cost and impact of losing an employee soon after joining, including the wasted up-front investment and effort to attract people in the first place, and the legacy costs.

The discussion got a little deeper as we started comparing the impact of getting it wrong in a more buoyant market where talent becomes scarce! Enter Brexit into the conversation! Everywhere you read there are already concerns about the impact of reduced immigration on attracting talent, and it dawned on me what if there was a double whammy and Brexit actually turns out to be brilliant for UK business creating a spike in the economy?

According to some this could actually become a reality and therefore constitute a major risk to the continuity of business. Reduced immigration combined with a much larger draw on the existing and emerging talent pool could be catastrophic for businesses that cannot attract, satisfy and retain the people they need! A Double Brexit Bombshell in the War for Talent!

I wanted Kate to share her insight on this potential phenomenon; “Many organisations that we speak to have been relying heavily on buying rather than growing talent, particularly in the fast moving digital space. Many companies have specific consultant budgets and the market costs of hiring short term experts in new digital technologies is running out of control. We recommend spending a short amount of time strategically thinking what you will need in the next 18-36 months, then leverage the flexibility and modular nature of the apprenticeship standards to create a relevant, rigorous and transparent career and development pathway.  This will not only prepare your company for the future but also be an employer of choice for the ever decreasing talent pool”.

If HR hasn’t got this on its risk register, and therefore isn’t investing in diverse, emerging and established talent attraction and retention excellence, it might need to add it PDQ. Even if this doesn’t become a reality, it would still be best practice to prioritise this.

If you would like to discuss the potential impact on your business, or any other resourcing, HR technology, employee engagement, retention and wellbeing challenge, I would love to hear from you.

All the very best.

Colin.

Diversity – It’s not a Gender Agenda!

She hopefully won’t mind me saying this but I took my initial learning and inspiration for focusing on diversity and inclusivity throughout my resourcing career from the most amazing Group Head of Diversity, Theresa White of G4S.

Diversity was an automatic element of everything that G4S did whilst I was there, and I remember clearly a leadership diversity focused meeting at Group where Theresa made us all feel comfortable to say whatever came into our heads, as there was some apprehension from us newbies to the subject surrounding inadvertently saying the wrong thing during conversation.

To open our minds to the full diversity experience Theresa instilled in us the notion that ‘Diversity is not a gender agenda’ and that all difference was good and should be celebrated and incorporated at all times.

I was reminded of this during a Facebook conversation this week with some industry chums as I played back an experience I had when I was on an external panel discussion and afterwards someone quipped that the panel wasn’t very diverse.

Yes on the face of things there were three white blokes, who even with the best makeup artist couldn’t look young again, so we fitted the stereotypical pale, stale, male group, however, one was in his seventies, another was gay and I have a mental illness, OCD.

So in reality it was a very diverse panel, but aesthetically, you could understand why we were called out as being the opposite.

A question bounced around my head whilst mowing the lawns this morning and I just had to write it down. So just how diverse are our workforces?

Do we really know what diverse groups our employees enjoy belonging to? Some are quite naturally easy to recognise, but the more private and sensitive, e.g. mental ill health, where many don’t want to disclose, could account for so many more belonging to a diverse group and therefore enriching the real percentage scoring of diversity across the organisation.

And back to the pale, stale, male stereotype. Has anyone else thought that as more and more are comfortable discussing their diverse group membership, especially people with mental ill health (yes I do think this is a diverse group), are people that fall into this category and absolutely no other, ultimately going to fall into a future minority and diverse group that will need to be surrounded by a support and campaign environment, where members are championed for the difference they can still bring to our ultra-diverse world?

Happy Bank Holiday (UK) everyone, and do get in touch if I can support with any of your diverse hiring, or mental health initiatives.

Colin.